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Data and Web Analytics Course
Collect, visualize, and optimize data that powers business success
- Learn from industry experts with proven analytics experience
- Hands-on training with leading AI and analytics tools
- Practical skills to track, analyze, and optimize marketing data
- Includes DMI certification and access to exclusive marketing resources
You will learn
- Understand data types, AI applications, and data protection essentials
- Set up and use Google Analytics and other analytics platforms
- Track and analyze campaign performance effectively
- Turn data into actionable insights with reporting and visualization
- Create compelling dashboards and presentations to drive decisions
Data and Web Analytics Short Course
Included in this course
When you enroll in this course, you'll get:
Videos
10.5 hrs - Self Paced Learning
Language
English
Moduls
4 Interactive Modules
Access
6 months access
Exam
Online exam
3.500,00 kr.
Gain a comprehensive roadmap—from data collection and audience insights to analysis, visualization, and performance measurement. Designed by top industry experts, this course blends proven analytics strategies with hands-on tools and the latest AI-driven applications to empower every step of your data-driven marketing journey.
Data and Web Analytics Course Overview
Master AI-enhanced data and web analytics—from gathering insights to actionable reporting.
Learn how to design and implement analytics frameworks, interpret key metrics, and create impactful dashboards with tools like Google Analytics, Tableau, and AI-powered analytics platforms. From data tracking and audience segmentation to real-time reporting and campaign optimization, you’ll gain practical skills to measure and improve digital performance at every stage.
- 4 Interactive Modules
- Associate Level Certification
- 10.5 Hours of learning content
- DMI Professional Membership included
- Access to the world’s largest library of digital marketing resources
- Practical Toolkits and Templates
Who is the Data and Web Analytics Course for?
Data Analysts & Marketing Strategists – Professionals seeking to leverage AI-powered analytics to drive smarter marketing decisions.
Digital Marketers & Campaign Managers – Those aiming to optimize campaigns through precise measurement, segmentation, and performance tracking.
Business Intelligence Professionals – Analysts wanting to sharpen skills in web data visualization, reporting, and insights generation.
Small Business Owners & Entrepreneurs – Business leaders looking to make data-driven decisions without relying on external agencies.
Marketing Managers & Team Leads – Executives focused on improving campaign ROI through better data interpretation and automation.
Why Choose the data and Web Analytics Course?
Unlock the full potential of your data with industry-leading techniques and AI-enhanced tools. This course provides you with the expertise to collect, analyze, and visualize data that drives impactful marketing strategies. You’ll learn to implement tracking systems, generate insightful reports, automate data workflows, and optimize campaigns based on clear performance metrics. Crafted by experts, it combines practical tools and proven methods to make your analytics work smarter for you.
Who We Are?
Accredited Organization
Mentorix is an accredited training organization by AXELOS, PeopleCert, APMG International, DevOps Institute, Digital marketing institute and SCRUM Study. Our courses, materials, and trainers meet the high standards set by these organizations. All trademarks, including PRINCE2®, ITIL®, AgilePM®, and others, are used with permission from their respective owners.
Get help, advice and answers to your questions
Do you have a question about our courses, prices or anything else? Then give us a call or send your request below.
It’s completely non-binding and you will typically get an answer the same day.
You can call us on all weekdays at 09.00–16.00
